Samsung Unveils Design Identity 5.0 at Milan Design Week 2024
• Samsung Electronics will showcase its vision for the future of design at the "Newfound Equilibrium" exhibition during Milan Design Week 2024, highlighting the company's commitment to creating a balance between humans and technology.
• The exhibition will introduce Samsung Design Identity 5.0 (DI 5.0), which emphasizes essential, innovative, and harmonious design principles, building upon Samsung's human-centered design philosophy established in 1996.
