Samsung often teams up with South Korea’s biggest Kpop group BTS to promote its products. The company is now teasing another potential collaboration. It appears that Samsung might have an exclusive Galaxy Z Flip 3 version in the works for BTS fans.
We’ve seen the company do this before. It launched the Galaxy S20+ BTS Edition and even the Galaxy Buds+ BTS Edition last year. So why shouldn’t it do something similar for the Galaxy Z Flip 3?
Galaxy Z Flip 3 BTS Edition could be coming
In a tweet sent out through its official account, Samsung says that we still need to talk about “#GalaxyxBTS,” hinting at a potential collaboration between the two for the Galaxy Z Flip 3.
The tweet directs includes a link to the press release sent out earlier today for the Galaxy Unpacked Part 2 event. No details about this event have been revealed so far. The press release mentions that Samsung will be “opening up new experiences for self-expression through technology.”
The Galaxy Unpacked Part 2 event will be live streamed on the company’s YouTube channel starting at 10 a.m. ET on October 20. Don’t expect to see any brand new devices at this event. There might be new colorways or additional content related to this BTS collaboration.
It’s no surprise that Samsung has chosen South Korea’s top Kpop group to advertise the Galaxy Z Flip 3. This is already Samsung’s best-selling foldable smartphone. The company has already sold over half a million units of the Galaxy Z Flip 3 in South Korea alone. The younger demographic has bought the bulk of those devices.
By tapping into the immense power of BTS, Samsung can further entice younger customers to pick up its latest foldable smartphone. If it can make enough of them to meet the demand is another question entirely.
